A. No person shall engage in or carry on any business, occupation, pursuit or privilege for which a tax is imposed by this chapter without first having obtained and being the holder of, a valid and subsisting license to do so, to be known as a “business license,” hereinafter referred to as “license,” issued under the provisions of this chapter as hereinafter provided, and without paying the license fee or tax imposed by this chapter.

B. Applications for such licenses shall be made to and issued by the clerk-treasurer upon prescribed forms and giving such information as is deemed reasonably necessary to enable the clerk-treasurer to administer and enforce this chapter. The fee or tax for a certificate shall be the tax imposed by Section 3.10.040. Licenses issued pursuant to the provisions of this chapter shall be personal and nontransferable, and shall be valid as long as the person, firm or corporation to whom the same is issued continues in business and complies with the provisions of this chapter.